The Art of War

Over 2,000 years ago, Sun-Tzu, a general in the Chinese Army wrote a strategic manual on how to successfully wage war. The principles he espoused are still valid today, and apply to all forms of combat, from armed struggle, to economic competition between rival firms. They are especially suited for small to mid-sized businesses who are struggling to prevail against larger competitors who enter their markets with greater economic resources.

Topics include:

• Winning without Battle
• Knowing your Enemy
• Strengths and Weaknesses
• The Power of Preparation
• The Need for Speed