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The Design Advantage


The quality of the house plan design has a major impact on buyer demand, ease of construction and profitability. This seminar discusses what makes a great plan, how to modify existing plans to increase buyer demand and the best system to deliver customized plans and modifications to customers.

Topics include:

  • How to Design for Marketability
  • Creating Exciting Interiors 
  • Using Interchangeable Exteriors to Create an Exciting Streetscape 
  • Built-in Flexibility with Switchable Rooms and add-on Spaces
  • Details that Make a Difference
  • Designing for Efficient Construction
  • Creating Focal Points
  • Zones of Use
  • Great Closet Design
  • A Better Design Process
  • Creating Coherent Neighborhoods

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